Why Wales?

Ten reasons to include Wales in your itineraries for the Travel Trade

For a small country, Wales packs a lot in!  It’s a Celtic country located to the west of England and is about 250km (or 180 miles) long and 90km (or 60 miles) wide. It’s easy to travel around and the scenery is constantly changing too. 

Travelling north to south takes about four and a half hours, although of course you will have to account for photo, coffee and local pub stops enroute. There’s a lot to see and experience – over 600 castles, three national parks, eleven great little steam trains, lots of colourful market towns and Cardiff, our capital city. The more adventurous can zipline down the longest or fastest zipwire in the world at speeds up to 120mph or have a surfing lesson at the first inland surfing lagoon.  Enjoy the views of the local countryside along one of our walking or cycling trails, climb or abseil on one of our mountain peaks. 

With around 20% of locals speaking Welsh as a first language, there’s a strong sense of place too. Sample locally produced food and drink at traditional pubs, cafes and restaurants. Try a Welsh cake, Welsh rarebit, salt marsh lamb or Welsh black beef along with a Welsh beer, cider, wine or one of a variety of soft drinks.

Ten reasons to include Wales in your itineraries

  • Visit one of our castles (there are over 600), four have UNESCO World Heritage Status and the tower at Caerphilly out leans the Leaning Tower of Pisa.
  • Put on your walking boots – we’ve got 32,998km of walking paths including three national trails and the Wales Coast Path.
  • The National Museum Cardiff houses the best collection of impressionist paintings outside Paris – and it’s free to visit too!  There are six other National Museums of Wales as well as over 90 accredited museums, and numerous art galleries around Wales to explore.
  • Take a journey along The Wales Way, our family of three touring routes, each one unique and passing through spectacular scenery.
  • Our three national parks celebrate three difference landscapes, the rocky mountains of Snowdonia that contrast with the greener mountains and waterfalls of the Brecon Beacons as well as the rugged Pembrokeshire Coast National Park.  
  • Where better to try coasteering than the country it was created in!
  • Take your time – a garden like Bodnant has taken a century and a half to mature, so don’t rush and enjoy the plants and flowers that are on show throughout the year! There are many other gardens to explore too.
  • Experience life underground and take an underground tour – take your pick from any one of our mines, coal, copper or slate.
  • Meet the food and drinks producers. Learn to cook and taste a Welsh cake or enjoy our national dishes including Welsh rarebit, salt marsh lamb or Welsh black beef dishes, all cooked by professionals who have had lots of practise!
  • Visit Cardiff, the capital city of Wales. It’s a compact city and easy to get around with plenty to see and do including Cardiff Castle, National Museum Cardiff, the Principality Stadium (the home of Welsh rugby) and the waterside developments in Cardiff Bay.


Published visitwales.com, 08 Janaury 2019